The great secret of business success: The MORE you GIVE AWAY, the richer you get!
by Dr. Jeffrey Lant
Want to use your business to get rich? Of course you do! Then why aren't you giving away more?
Counter intuitive though this thought may appear, it contains the key truth of business success: the more you GIVE AWAY, the richer you get!
How much did you give away yesterday? How much the day before?
Right this minute, with the worldwide economy in the doldrums and likely to remain so for some time, millions of business owners are scratching their heads for ideas on how to spur crucial sales. All sorts of ideas, from the daft to the expensive, are being advanced.
Yet the solution to getting more sales is plain: Don't just sell your customers something, dazzle them with everything you will give them in addition to the actual product or service they pay for.
Focus the customer on an absolutely stunning offer
Look at everything you sold in the last few days. Were your customers buying products... or were they motivated by offers packed with additional benefits, benefits you were giving away as inducements to motivate faster sales?
In other words, did you make sales because you gave away one thing after another, which made purchasing the items in question an absolute no-brainer?
Start by brain storming what you can give away
Most businesses have NEVER made a systematic effort to determine just what they can give away to induce more sales faster. This, however, is key and must be done at once.
Go through every single product and service you offer. What can you give away:
* more of the product or service * free delivery * free shipping * discount coupons for future sales * a special limited time offer * service and support
Get the picture? Before you can fashion high-octane offers, you must develop a list of EVERYTHING you've got and can give away to motivate more present and future sales.
Study other people's offers and give-aways
The great thing about being in business is that paying attention to what other businesses are doing (and not just competitors either) can benefit you every single day. Thus, wherever you go, review what companies are doing to get your business; can you use or adapt them to your success?
Develop a "give-away" mentality.
Business, you have been told, is all about closing sales, in other words about "working" the customer. If you buy into this point of view, you're in for a lifetime of drudgery and hard work. STOP IT!
Instead, consider yourself in the business of crafting spectacular bonus offers that enable you to make sales the very easiest way: by so exciting customers about the freebies and great offers they get that they'll do anything to get them! Doesn't this sound a whole lot easier and more fun that "closing sales"?
Start today, review today, improve today
Right now you're probably still trying to get your head around the concept that the more you give away the richer you'll get. Fair enough. But don't wait because of that to get started.
Today is the perfect day to start... as well as the perfect day to review what occurred AND to make improvements (like giving away even more).
You see, as long as your objective is maximizing your wealth ... you're in the business of increasing the amount you give away and enhancing customer motivation. And if wealth is your goal, you must do what it takes to become a world-class expert in giving away, giving away, giving away. Because that is the sure-fire way to get wealthy.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice.
Republished with author's permission by Rahimah Sultan http://SureFireSuccessNow.com.
==> Check out Massive Passive Income
Tuesday, December 28, 2010
Tuesday, December 21, 2010
'I wonder who's kissing him now.' Marine Commandant General James Amos' inconvenient jeremiads on 'Don't ask, don't tell.'
By Dr. Jeffrey Lant
The winds of change are blowing through the military establishment. It is clear that openly gay service personnel are an inevitability and that "Don't ask, don't tell" is on its way out.
These days Defense Secretary Robert Gates, a man trusted by both political parties and the service chiefs, has a message for them all: if we are to manage the end of "Don't Ask, don't tell" the way we want it... we had best act quickly before the civilian courts step in and tell us what to do. Change is inevitable, he says, but handling it our way is not.
Right now, various judges, their itchy fingers and intrusive court orders at the ready, are giving the military time to sort out their own house. But the clock is ticking... ticking.
Secretary Gates reminds all that "Don't ask, don't tell", that invidious, unconstitutional, discriminatory policy that has kept military gays locked firmly in the closet since the Clinton Administration is moving inexorably into the scrap heap of history's lousy ideas. He aims to be on the right side as inevitability unfolds.
Chairman of the Joint Chiefs of Staff Admiral Mike Mullen knows it, too. He's on board with the new political realities as are all savvy officers who can see the way the wind blows.
But, conspicuously brand-new Marine Commandant James Amos is not. To the increasing embarrassment of the military establishment, General Amos has become a fountainhead of notoriously unpersuasive insipidities on the subject:
One by one, the panjandrums of the military have thrown in the towel and taken up the new party line, admitting that gays (imagine!) have been serving, are serving and will serve in every service with distinction... what is the big deal, after all?
General Amos, new kid on the block, Bourbon-like, has learned nothing and forgotten nothing. Bourbon-like he has now become the problem... and you know what happened to these clueless French monarchs.
If his military brethren have weakened and strayed, he most assuredly has not. Why just the other day he uncorked this sour vintage, designed to frighten Marine parents everywhere:
"I don't want to have any Marines that I'm visiting at Bethesda (Naval Medical Center) with no legs be the result of any kind of distraction."
This, of course, is demagoguery of the worst kind... seeking to support an outmoded policy through fear mongering. It defines the man's approach to this issue. If he cannot have victory, he can at least have the last word. (But there is that in him which feels that even now, against all odds, he can still have victory. After all he is a Marine... and that is enough.)
Should we abolish "Don't ask, don't tell," he emphasizes, your Marine son, who needs to focus on winning the engagement and staying alive, could well face and would have to respond immediately to unwanted sexual advances from deviate members of the corps who could use war to get sex. Thus, instead of moving against the enemy, your comely lad would be distracted... even unto the ultimate sacrifice.
"I wonder who's kissing him now."
In 1909 America danced to and hummed along with a catchy Gilded Age pop tune, "I wonder who's kissing her now." This lilting waltz, with changed gender, now appears to be running through General Amos' fetid mind:
"I wonder who's kissing him now, I wonder who's teaching him how? Wonder who's looking into his eyes? Breathing sighs! Telling lies! I wonder if he's got a boy? The boy who once filled me with joy, Wonder if he ever tells him of me? I wonder who's kissing him now."
Fascinated, revolted, the licentious scene is painfully clear to the general. As the enemy's attacks intensify, as the enemy moves in, as your son's full concentration is earnestly required... he has to fend off an amorous corpsman intent on nookie instead of self-protection... and victory. Oh, my.
Imagine, they sleep together. The general cannot forget.
The Marine Corps, unlike other services, houses a pair of people in a room, collegiate style. This, they say, promotes "unity." Perhaps, as the general worries, too much so. Here's what he said in November, 2010 in a statement that alerted the politically sensitive to the problem they faced in General Amos:
“There is nothing more intimate than young men and young women and when you talk of infantry we’re talking of our young men laying out, sleeping along side of one another and sharing death, fear and loss of brothers,” General Amos said. “I don’t know what the effect of that will be on cohesion. I mean, that’s what we’re looking at. It’s unit cohesion, it’s combat effectiveness.”
It's buncombe.
The general says, and no doubt believes with all the power of the last pterodactyl, that men of a certain sexual orientation will during combat do things other than everything they can to stay alive. Does anyone else concur with this lapse of insight and intellect?
Let's be clear: men, women, gay, straight during combat they will all focus on staying alive, then on achieving the objective. Sexual orientation does not change this truth one iota.
As a result, basing his case on a rancid fallacy, this general of antiquated views and big mouth lumbers on, embarrassing the president, the military establishment, and every thinking Marine; all of them with gay friends and colleagues and absolutely no problem serving with them worldwide.
Then what of General Amos? So newly installed, he has already committed political hara kiri, still walking and too much talking, but of no earthly consequence. The Marine Corps deserves better. Fortunately, in due course, as General Amos keeps talking, they will get it. For such a man with such views has besmirched Semper Fi. And that will never do.
About the Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice!
Republished with author's permission by Rahimah Sultan
http://SureFireSuccessNow.com.
Check out UTube Plays
By Dr. Jeffrey Lant
The winds of change are blowing through the military establishment. It is clear that openly gay service personnel are an inevitability and that "Don't ask, don't tell" is on its way out.
These days Defense Secretary Robert Gates, a man trusted by both political parties and the service chiefs, has a message for them all: if we are to manage the end of "Don't Ask, don't tell" the way we want it... we had best act quickly before the civilian courts step in and tell us what to do. Change is inevitable, he says, but handling it our way is not.
Right now, various judges, their itchy fingers and intrusive court orders at the ready, are giving the military time to sort out their own house. But the clock is ticking... ticking.
Secretary Gates reminds all that "Don't ask, don't tell", that invidious, unconstitutional, discriminatory policy that has kept military gays locked firmly in the closet since the Clinton Administration is moving inexorably into the scrap heap of history's lousy ideas. He aims to be on the right side as inevitability unfolds.
Chairman of the Joint Chiefs of Staff Admiral Mike Mullen knows it, too. He's on board with the new political realities as are all savvy officers who can see the way the wind blows.
But, conspicuously brand-new Marine Commandant James Amos is not. To the increasing embarrassment of the military establishment, General Amos has become a fountainhead of notoriously unpersuasive insipidities on the subject:
One by one, the panjandrums of the military have thrown in the towel and taken up the new party line, admitting that gays (imagine!) have been serving, are serving and will serve in every service with distinction... what is the big deal, after all?
General Amos, new kid on the block, Bourbon-like, has learned nothing and forgotten nothing. Bourbon-like he has now become the problem... and you know what happened to these clueless French monarchs.
If his military brethren have weakened and strayed, he most assuredly has not. Why just the other day he uncorked this sour vintage, designed to frighten Marine parents everywhere:
"I don't want to have any Marines that I'm visiting at Bethesda (Naval Medical Center) with no legs be the result of any kind of distraction."
This, of course, is demagoguery of the worst kind... seeking to support an outmoded policy through fear mongering. It defines the man's approach to this issue. If he cannot have victory, he can at least have the last word. (But there is that in him which feels that even now, against all odds, he can still have victory. After all he is a Marine... and that is enough.)
Should we abolish "Don't ask, don't tell," he emphasizes, your Marine son, who needs to focus on winning the engagement and staying alive, could well face and would have to respond immediately to unwanted sexual advances from deviate members of the corps who could use war to get sex. Thus, instead of moving against the enemy, your comely lad would be distracted... even unto the ultimate sacrifice.
"I wonder who's kissing him now."
In 1909 America danced to and hummed along with a catchy Gilded Age pop tune, "I wonder who's kissing her now." This lilting waltz, with changed gender, now appears to be running through General Amos' fetid mind:
"I wonder who's kissing him now, I wonder who's teaching him how? Wonder who's looking into his eyes? Breathing sighs! Telling lies! I wonder if he's got a boy? The boy who once filled me with joy, Wonder if he ever tells him of me? I wonder who's kissing him now."
Fascinated, revolted, the licentious scene is painfully clear to the general. As the enemy's attacks intensify, as the enemy moves in, as your son's full concentration is earnestly required... he has to fend off an amorous corpsman intent on nookie instead of self-protection... and victory. Oh, my.
Imagine, they sleep together. The general cannot forget.
The Marine Corps, unlike other services, houses a pair of people in a room, collegiate style. This, they say, promotes "unity." Perhaps, as the general worries, too much so. Here's what he said in November, 2010 in a statement that alerted the politically sensitive to the problem they faced in General Amos:
“There is nothing more intimate than young men and young women and when you talk of infantry we’re talking of our young men laying out, sleeping along side of one another and sharing death, fear and loss of brothers,” General Amos said. “I don’t know what the effect of that will be on cohesion. I mean, that’s what we’re looking at. It’s unit cohesion, it’s combat effectiveness.”
It's buncombe.
The general says, and no doubt believes with all the power of the last pterodactyl, that men of a certain sexual orientation will during combat do things other than everything they can to stay alive. Does anyone else concur with this lapse of insight and intellect?
Let's be clear: men, women, gay, straight during combat they will all focus on staying alive, then on achieving the objective. Sexual orientation does not change this truth one iota.
As a result, basing his case on a rancid fallacy, this general of antiquated views and big mouth lumbers on, embarrassing the president, the military establishment, and every thinking Marine; all of them with gay friends and colleagues and absolutely no problem serving with them worldwide.
Then what of General Amos? So newly installed, he has already committed political hara kiri, still walking and too much talking, but of no earthly consequence. The Marine Corps deserves better. Fortunately, in due course, as General Amos keeps talking, they will get it. For such a man with such views has besmirched Semper Fi. And that will never do.
About the Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice!
Republished with author's permission by Rahimah Sultan
http://SureFireSuccessNow.com.
Check out UTube Plays
Saturday, December 11, 2010
A Review of Steven Johnson’s Total Traffic Annihilation
If you’re looking for an in-depth treatment of free traffic generation methods then you should invest in Total Traffic Annihilation. I recently had the opportunity to enjoy a preview of this course, and the eBook alone makes it worth your while—it contained 114 pages of focused, step-by-step methods that were presented as a total marketing plan.
I especially enjoyed the sections on blog comment marketing and forum marketing. These sections really helped me understand the right way to use those tools and the strength of what they have to offer. I’d avoided them in the past, feeling as though they were somewhat artificial, but Total Traffic Annihilation showed me they did not have to be.
While I’m not certain all 28 of the strategies presented in the eBook are good fits for my business I was impressed to have so many options to choose from. Every one of the options was covered in a clear, understandable way that will make them easy for me to implement in the future.
The new software package also offers some exciting applications. For example, it allows me to specify RSS feeds to pull content from. It then automatically uses this content to create posts in the categories I specify. I enjoy having a way to comb through article directories for this freely available content. It even allows me to create a site that appears to have been around for awhile through the clever use of back-dating. My site doesn’t look at all automated as a result, which I appreciate given most people’s opinions of automated blogs.
That’s not to say the course is perfect. I found some of the information duplicated things I have tried and found ineffective in the past, such as submitting to directories like DMOZ. I would have liked to have seen some more in-depth troubleshooting in this area because I’ve simply never found success there. It may simply have been that my sites were a poor fit for the directories or because I was impatient.
All in all, however, I would happily recommend this course. It should be especially helpful to anybody who has struggled with getting enough website traffic. After all, no traffic means no sales, making this course the potential investment of a lifetime.
Republished with author's permission by Rahimah Sultan SureFireSuccessNow.com.
Check out Total Traffic Annihilation -> Total Traffic Annihilation
If you’re looking for an in-depth treatment of free traffic generation methods then you should invest in Total Traffic Annihilation. I recently had the opportunity to enjoy a preview of this course, and the eBook alone makes it worth your while—it contained 114 pages of focused, step-by-step methods that were presented as a total marketing plan.
I especially enjoyed the sections on blog comment marketing and forum marketing. These sections really helped me understand the right way to use those tools and the strength of what they have to offer. I’d avoided them in the past, feeling as though they were somewhat artificial, but Total Traffic Annihilation showed me they did not have to be.
While I’m not certain all 28 of the strategies presented in the eBook are good fits for my business I was impressed to have so many options to choose from. Every one of the options was covered in a clear, understandable way that will make them easy for me to implement in the future.
The new software package also offers some exciting applications. For example, it allows me to specify RSS feeds to pull content from. It then automatically uses this content to create posts in the categories I specify. I enjoy having a way to comb through article directories for this freely available content. It even allows me to create a site that appears to have been around for awhile through the clever use of back-dating. My site doesn’t look at all automated as a result, which I appreciate given most people’s opinions of automated blogs.
That’s not to say the course is perfect. I found some of the information duplicated things I have tried and found ineffective in the past, such as submitting to directories like DMOZ. I would have liked to have seen some more in-depth troubleshooting in this area because I’ve simply never found success there. It may simply have been that my sites were a poor fit for the directories or because I was impatient.
All in all, however, I would happily recommend this course. It should be especially helpful to anybody who has struggled with getting enough website traffic. After all, no traffic means no sales, making this course the potential investment of a lifetime.
Republished with author's permission by Rahimah Sultan SureFireSuccessNow.com.
Check out Total Traffic Annihilation -> Total Traffic Annihilation
Saturday, December 04, 2010
The lubricious dreams and lurid fantasies of Senator John McCain
The decrying goes on and on and on… ethnicity, religious belief and now the continuing saga of gays in the military. Here’s one author’s take on the latter.
To be blunt, Senator John McCain (R-Arizona) is making a fool of himself around the issue of gays in the military. His comments before the Senate Armed Services Committee the last few days have been an embarrassment, to himself and to the nation. In brief, his argument goes like this: 'We don't want 'em, we don't want 'em, we don't want 'em, see?'
McCain, of course, is on the wrong side of what is rapidly becoming a total and complete non-issue. As McCain should know (though he was a notoriously lazy student) the tides of history are determinant. And history is rapidly wrapping up the details on this issue.
Gays will serve in the military (as they always have from the time of the first army on this planet).
Gays will deliver good service. Many will be wounded. Many will die. Some will be dismissed... but dismissed for poor service, not bedroom gymnastics.
Gays will marry their same-sex partners in weddings which will feature snazzy uniforms and an arch of sabres. One day one such veteran will be Chairman of the Joint Chiefs of Staff... and she and her partner will get an engraved silver salver from the president on the occasion of their 50th wedding anniversary. They may even be designated the "People of the Year" by Time Magazine. Stranger things have happened.
Any sensible person can read these tea leaves. They are clear, certain, irrefutable.
So, why is Senator McCain so adamant? There is surely something going on here, something more than meets the eye. Could it be… Continue
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is a speaker, consultant, well known marketer and the author of 18 best-selling business books.
Republished with author's permission by Rahimah Sultan SureFireSuccessNow.com
Check out Mobile Monopoly
The decrying goes on and on and on… ethnicity, religious belief and now the continuing saga of gays in the military. Here’s one author’s take on the latter.
To be blunt, Senator John McCain (R-Arizona) is making a fool of himself around the issue of gays in the military. His comments before the Senate Armed Services Committee the last few days have been an embarrassment, to himself and to the nation. In brief, his argument goes like this: 'We don't want 'em, we don't want 'em, we don't want 'em, see?'
McCain, of course, is on the wrong side of what is rapidly becoming a total and complete non-issue. As McCain should know (though he was a notoriously lazy student) the tides of history are determinant. And history is rapidly wrapping up the details on this issue.
Gays will serve in the military (as they always have from the time of the first army on this planet).
Gays will deliver good service. Many will be wounded. Many will die. Some will be dismissed... but dismissed for poor service, not bedroom gymnastics.
Gays will marry their same-sex partners in weddings which will feature snazzy uniforms and an arch of sabres. One day one such veteran will be Chairman of the Joint Chiefs of Staff... and she and her partner will get an engraved silver salver from the president on the occasion of their 50th wedding anniversary. They may even be designated the "People of the Year" by Time Magazine. Stranger things have happened.
Any sensible person can read these tea leaves. They are clear, certain, irrefutable.
So, why is Senator McCain so adamant? There is surely something going on here, something more than meets the eye. Could it be… Continue
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is a speaker, consultant, well known marketer and the author of 18 best-selling business books.
Republished with author's permission by Rahimah Sultan SureFireSuccessNow.com
Check out Mobile Monopoly
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