Monday, December 02, 2013
1. Optimize for the search engines
The most successful sites on the internet are the most visible ones. There are various ways to achieve increased exposure on the internet, but the best method is that of search engine optimization (SEO) which helps your site achieve higher rankings on the search engines. If you have used a search engine, you’ll notice that any particular keyword search will return thousands of results. Most people will not bother to browse through all those. They prefer to look into the sites that are already displayed. Statistically speaking, the sites listed on the first results page will get the largest amount of traffic, thus putting those sites in a better position to make money.
2. Join internet directories
Although internet directories are no longer as widely used as search engines, some people do use them. It is important that you do not overlook the potential customers that these directories can bring to your site. To join an internet directory, you’ll have to submit your site for approval, and it will be categorized accordingly. Only submit with keywords relevant to your niche. If you have the Alexa toolbar installed you can also see the directory site rating. If the site has good relevant traffic for your niche, then sign up. Try to submit to directories with a page rank higher than your own. As directories are now only a supplemental source of website traffic, I would use the free option.
3. Provide fresh content
You must continually update your site if you expect your visitors to return. Your site must have useful content, as well as tools that will help your target audience. Make sure it’s easy to navigate and be sure your links work the way that they should. There’s nothing more frustrating to people than a “broken” website. Once your site has been labeled as such, chances are slim that many people will want to come back.
4. Build an online community
Build relationships with your potential customers. Make your visitors feel welcome and appreciated, and they’re likely to come back. Be interested in solving their problems and they will thank you with their business.
Now you have four ways to increase your site traffic and succeed with affiliate marketing programs.
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Thursday, November 14, 2013
WordPress has become the ultimate solution for businesses that have a presence on the Internet. This is because it is a relatively easy technology which helps non-technical people to manage it in an efficient and effective manner. It offers unique flexibility and versatility for the users which helps in improving business functions and enhancing profitability. WordPress can be ideal for search engine optimization which is important for the success of online companies. It has now become the largest growing platform in the world with an estimated 23 billion WordPress websites. It is an open source platform which allows numerous templates and themes to be created in an efficient manner. A huge community of online developers and designers are rapidly contributing towards the development of WordPress templates for business. New templates are being released into the market that offers different features and options.
Saturday, October 26, 2013
Political blogs came to prominence in the late 90s, thanks to the likes of Andrew Sullivan, Wonkette, and Little Green Footballs. Howard Dean's 2003 presidential campaign was largely fueled by a blog that contained daily marching orders for his volunteers.
It took a few more years before blogging reached the business mainstream. A May 2005 cover story by Businessweek writer Stephen Baker declared "Blogs Will Change Your Business."
At this point, where blogging is concerned, you might say the rest is history.
However, the advent of social media sent blogging into the digital Dark Ages and it's taken changes to Google's algorithm (famously known as Penguin and Panda) to spark a resurgence and renaissance.
The yin-yang relationship between blogging and social media is now well established; blogging forms the core of an integrated content marketing strategy, around which social media is a distribution channel and added layer. But why is blogging good for the marketing soul? Here are five reasons.
Sunday, October 13, 2013
People that use your site will come to know it by the domain name. Repeat visitors will often just type in the domain name to get to the site. For example, do you search for “Amazon” when you want to buy a book or do you simply type in amazon.com? If Amazon were to change its domain name to Shop, there would be a lot of confusion. The same goes for your domain name. Once you pick it stick with it.
Domain Name Choices
Even if the obvious choice is your business name that might not be the best. There are four significant issues to consider.
1) Unwise Choice
Is there something about your business name that makes using it as a domain an unwise choice? This situation typically arises if you have a long business name or have plural words. “Johnson’s Tea Marketing Campaigns, Inc.” would be an awful domain name. Visitors would find it difficult to type.
2) Double Letter Problems
Double letter problems are a second issue that is entirely unique to the Internet. What if Brendas Software wants to use its business name as a domain? The “s” at the end of first word and beginning of the second can cause confusion. Is the domain name Brendassoftware.com or Brendasoftware.com? You don’t want to confuse your users.
3) Nature of Your Site and Search Engine Optimization.
The third issue concerns the nature of your site and search engine optimization. If you’re shooting for a particular keyword phrase, you may be better off using that keyword phrase in your domain name. Google, for instance, looks at the domain name when evaluating a site. If the words in your domain name are spaced with dashes, many believe it will help in the ranking process. This is why you see so many xxx-xxxx-xxx.com domain names on the net. If your business focuses on a very specific area, strong consideration should be given to using relevant keywords in your domain name.
4) Your Domain Name Should end in “.com”
Finally, your domain name should end in “.com” and not some other extension. The simple fact is that when people think of sites, they always type in .com. There are other extensions and .us, .net, .biz, etc., may seem unique, but it kills your traffic. People have been mentally conditioned to type in .com, so don’t select any other ending. If you do, a smart competitor will register the .com version of your name to get some free traffic. I’m sure you don’t want any of those unsavory sites doing that to you!
So, take a step back and remember these four things to consider when choosing a domain name.
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Sunday, September 29, 2013
It’s in our nature to be entrepreneurs, to create something of value and then exchange it for something we want. During the Industrial Revolution only a few knew how to run factories, so the rest had to become the trained workers.
During the current uncertain economic crisis more entrepreneurs are emerging. So how does one deal with this 21-century economy? You could do what entrepreneurs have done since the dawn of history.
1) Use the human drive to determine your own fate. Work hard, keep your eyes open and make your own luck.
2) Use great ideas. Today’s marketplace requires, among other things, valuable and useful information, digital tools and education. They don’t require a workforce. You can find out just what customers need and package it.
3) The village has been your customer in the past and is so still. Your reputation and you are one and the same as with the ancients. But if you mess up now, there’s social media to bad mouth you. What you create has to reflect caring.
4) Use your DNA, the nature to be entrepreneurs. Not everyone will become an information entrepreneur, but you can if you choose to.
“Embrace the entrepreneurship that’s in your DNA. Keep your eyes open for problems to solve and markets to serve. And buckle up. Like every exciting ride, this one’s got a few hairpin curves.”
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Thursday, September 19, 2013
The ultimate goal for any webmaster is to attract as many internet visitors to their website. Just think of it has a huge mall with millions of stores in it. You would have all those stores competing to get the attention of the people walking around just looking at the windows of a few stores, but very few actually go inside any of those stores. It works the exact same way with the internet. The more attractive your initial display is, the more chances of having people go into your website.
Think of articles as scout agents that are assigned to go out there and attract customers into your website. You create these articles with as much quality of content as you can, so that they can be picked up by web crawlers and shown in search results. The more quality articles you have out there, the more chances one of them will be on display when someone types the search phrases that relate to your content.
Let's say someone goes on the internet looking for a new Smartphone they want to buy. They will most likely go to Google or their favorite search engine and type the name and model of the phone they want. This means that if your website is about Smartphone's or general technology, you will show up on the search results if you have created quality content with those keywords in it.
This is why it's so important to create good quality SEO articles for your website and make sure they have all the keywords that might drive people to your website. Quality and quantity are just as important in this case. The more content you have out there... Read More
Article Source: http://EzineArticles.com/?expert=Bradley_Hamilton