6 Great Tips Writing Articles for Readers
Author: fred holt

Are you a writer? Would you like to increase the effectiveness of your articles? Are you feeling unsure about your audience or your ability to reach them? In order to build self confidence, the more you know, the more you can grow.

The clearer you can be about your reader and your message, the more widely your work will be accepted. So, will you take a few minutes and make some notes (either mentally or on the printed paper.)

Who

Who are you writing for?

Who is your target audience?

How do they learn information?

What

Is the problem they want they are having?

Do you want them to feel?

Action do you want them to take after reading the article?

When

Will your piece be out before, while, or after the problem occurs?

Can you tie the article to a national event to get more coverage?

How

Can you help them solve that problem?

Empower them to solve their own dilemma.

Assist them to identify with the article

Trust you and want to build a relationship?

Where will they be reading it?

Online, article, blog, post, forum

Offline print magazine (national or local)

Side bar, opinion page

Why

Should they believe and trust you?

Should they agree/disagree with you?

Should they buy from you?

Are you a writer? Would you like to increase the effectiveness of your articles? Are you feeling unsure about your audience or your ability to reach them? In order to build self confidence, the more you know, the more you can grow.

Why

Should they believe and trust you?

Should they agree/disagree with you?

Should they buy from you?

Are you a writer? Would you like to increase the effectiveness of your articles? Are you feeling unsure about your audience or your ability to reach them? In order to build self confidence, the more you know, the more you can grow.

Fred Holt, M.A. (English) from University of New Jersey, specialized in teaching content writing, business, and technical communication. He is skilled in MLA, APA, and Chicago manuals of style. His work included writing, editing and proofreading Seo writing and write articles. He has also written many other documents, including resumes, application letters, bibliographies and also buy articles service.

Article Source: http://www.articlesbase.com/article-marketing-articles/6-great-tips-writing-articles-for-readers-5164528.html

About the Author

Fred Holt, M.A. (English) from University of New Jersey, specialized in teaching content writing, business, and technical communication. He is skilled in MLA, APA, and Chicago manuals of style. His work included writing, editing and proofreading Seo writing and article writing services. He has also written many other documents, including resumes, application letters, bibliographies and also buy articles service.

Niche Research - Essential For Success
Author: Rachel Marx

Whenever you create a website or blog, the first step is always niche research. Not only is it the most important step in the process, it's also one that you cannot change once you've created the website. If you choose a bad product to promote, switching it with another product is relatively easy to do. The same can't be said for the niche. When performing niche research, there are a few criteria that you should keep in mind. Failing to follow these criteria can render a campaign useless or yield very low profits at most.

Is It Really That Vital?

In short, yes. If you have ever created a website where you had followed all the steps correctly, had it ranking well on the search engines, and wondered why it wasn't generating the profits that it was supposed to, then there's a good chance that you didn't do niche research properly. It can be very easy to overlook this step, since most people tend to focus on building their website and then getting ranked highly for their keywords. Once their site gets some traffic, they wonder why it isn't converting. The likely reason is that the niche within their website is not one where there are lots of "buyers." Niche marketing can be tough to figure out, but it does get easier with experience.

So How Do You Do It?

When performing niche research, there are a few characteristics that the niche should have:

• It should be an "evergreen" niche. Avoid short-lived niches that are trends or fads.
• Make sure that there is a large enough audience or your site will suffer from lack of traffic.
• Try to target a niche with a passionate audience. Niches with highly passionate visitors are more likely to generate money.
• Don't run from competition. In fact, competition can be a good indicator that the niche is profitable.
• Ask yourself the question, "How can I make an offer?" Avoid niches where you cannot think of a way to make an offer to your visitors.

If you do niche marketing research with these points in mind, you are much more likely to find a market that is profitable. When you do your keyword research, you should also be using long tail keywords, which are more targeted. Depending on the type of keywords you choose, conversions can be very low or very high. In general, you will want to go for "buyer" keywords or any keywords that are clearly seeking to solve a problem. I personally find that using software can help a lot with researching your niche and keywords, and cut down on a lot of time. My favourite software for niche research is Niche Finder, which is an excellent application. It gives you just enough information, unlike some software that tend to overload you with (unnecessary) information. When you search for a keyword, it will return an extremely helpful list of long tailed keywords related to your search query. You can tell exactly how competitive a keyword will be with this software, which has saved a ton of time and headache. Regardless of whether or not you use software for niche research, you should still devote a reasonable amount of time to it - the results that you get back from good niche research will be tenfold.

Concluding Thoughts

By now, it should be clear that niche marketing research is crucial to the success of your website. This is one of the most important decisions that you will make for your campaign. Once you pick your niche, it cannot be changed after you've built your site. Focus on picking potentially profitable niches with a large audience. Niches where people are trying to solve a problem or where there is a lot of passion are usually the ones that make the most money. Once you've done niche marketing research properly and selected a profitable niche, you will have taken the first step towards success.

Article Source: http://www.articlesbase.com/internet-marketing-articles/niche-research-essential-for-success-5126258.html

About the Author

For more information on niche research, please visit Niche Research.

5 Ways to Get Better Response From Your Email Messages

by Darren Olander

Email marketing messages are still one of the most effective ways to reach your audience. Despite the rise of social media, industry wide reports show that email marketing is dollar for dollar one of the most effective ways to move your leads from warm leads to buyers who are ready to purchase from you. If you're currently using email marketing and are less than impressed with the results, it's time to do an audit of your messages and your strategy. By making a few important tweaks to your campaigns and messages you can get all that there is to get out of email marketing practices.

1. Make sure that you have a complete follow up sequence once new people join your list.

Email marketing is all about building relationships and there's no better time to do that than right when someone new joins your list. You should be sure to have at least seven follow up messages for new subscribers. Seven messages give your audience enough familiarity with you to be memorable. It will also give you the opportunity to show off your value as a source of information.

2. Work on your subject lines.

Your open rate is one of the biggest indicators that your email marketing messages are getting through to your intended audience. The biggest way to affect your open rate is to make sure your subject lines are engaging and interesting. For example, if you send out a weekly newsletter use a subject line that hints at the content of the newsletter rather than "Newsletter #22."

3. Give a bonus now and then.

Keep your email list members on their toes by sending out a special bonus now and then. Be sure to emphasize this is the subject line in order to get them to click open. Not only will it endear you to your list members, but it will also train them to open your emails more regularly. By sending occasional bonuses - like special discounts, reports and ebooks, you can increase your open rates and clickthroughs.

4. Be consistent.

Sending regular messages helps your audience get to know you. They'll come to expect your messages and you'll be able to get better open and response rates. There's nothing worse than sending a message out once and then dropping out of sight for several months. When you do decide to send more messages after a break like that, your audience may not remember who you are or why they signed up for your list. An autoresponder sequence can help with staying consistent but after the sequence is done, you need to have a plan to follow up regularly.

5. Ask them what they'd like to read.

Giving your audience exactly what they want to read is a key part of getting them to open and respond to your messages. Conducting a survey will give you important insight into the type of information your audience wants to read. Use the results of the survey to help you create stellar content and special bonuses that speak directly to the needs of your audience.

Darren Olander is dedicated to teaching others how to create a success online through internet network marketing strategies. He is a site owner, article writer, coach & marketing consultant enjoying the benefits of working full time from home. You can learn more about him at DarrenOlander.com