Article Writing and Submission to Directories—A Mini Lesson

Copyright © Rahimah Sultan
http://MarketingSuccessReview.com

Article writing/article marketing, is a very good method of getting targeted prospects to your websites. However, there are a couple of common mistakes that people make when submitting content to directories.

They focus on getting backlinks to their sites from directories as opposed to giving good content that helps their readers, and they don’t maximize the promotional opportunities of article marketing.

You shouldn’t just plan for your article to be accepted by directories for the sake of a backlink, but to be used by publishers/webmasters who search the directories for website content. Don’t underestimate the potential that this can have on your promotional efforts, as many of these publishers may have hundreds of regular visitors who could view your article.

Even if a poorly written, non-informative article does get into a directory the potential, for being picked up by webmasters looking for beneficial content is, decreased. You want to get massive exposure from submitting a quality article. Then, that article will not only generate links back to your site from the article directories themselves, but it will also generate links from any sites that publish it from these directories.

Writing and effectively marketing your articles helps you position yourself as the expert in your field. So, take advantage of this promotional fact by providing relevant keywords in strategic places throughout the article. Search Engines love article content. If yours are good and distributed properly, they can go viral.

Your articles can later become content for newsletters, blogs and online networking groups or you can combine them into an eBook or info-product that can be sold or given away for your prospects contact information. You can also use them as free giveaways to those who purchase your products.

Remember, the main reason for writing an article is to inform your audience about a particular subject. It takes time, skill, and effort to write and effectively use articles. That’s why many people won’t do it. But, if you’re looking for an advantage, this is a way to share your knowledge and to draw prospects to you.

About the Author

I am an Entrepreneur
http://MarketingSuccessReview.com