Grow Your Home-Based Internet Business Slowly
Copyright © Rahimah Sultan
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Having an Internet business is a dream for many people, and they are willing to do whatever it takes to make it a reality. And, that reality is that to begin with, you should grow your home-based Internet business slowly. Take the time to find something you really enjoy doing and turn it into an occupation that allows you to work from home, and know that it will take time and effort and persistence to make it a success.
You will need to be organized and able to attend to details, and regardless of the type of home-based Internet business you plan to run, you must get your name in front of potential customers. There are many ways to do this.
Depending on your budget, you can advertise with other online businesses and you can place Ads on TV, radio and in newspapers. If you have a tight budget, there are other options you can use without spending a lot of money.
If you are an active member of your community you can let people know about your Web site as you interact with them by way of business cards or some form of inexpensively printed advertising handout. You can place flyers on public bulletin boards or offer advice columns to your local newspaper on topics within your area of expertise in exchange for payment.
Small town newspapers offer the best opportunity for a published advice column, as their editors often accept freebies to help supply pertinent information for their readers. In addition, if some event is coming up where your expertise can be utilized, volunteer to provide services free of charge in exchange for the use of your name. For example, printing a program for a high school play can probably be done for under $100, but if there are 1,000 handed out with a line in the program stating that they are provided by (your information), this becomes free publicity to all the parents involved.
Another idea is a t-shirt, which you can probably get for under $10, with your company name, logo and Web address printed on it to let people know that there’s a new business is in town.
Don’t make the mistake of believing that you can simply design a great Web site and offer a good mix of merchandise or great services and expect it to be a success without advertising.
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Thursday, May 10, 2007
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